
LED Signs vs. Traditional Signs: Which Is Better for Your Business?
Compare LED signs and traditional signs to find the best option for your Michigan business.
We help businesses in Grand Rapids and West Michigan plan, design, build, and install commercial signs that fit their property and brand. From monument signs and storefront channel letters to LED message centers and interior lobby signs, we handle the whole project under one roof.
Whether you need a new storefront sign, a monument sign for your property, interior signs for your office, or graphics for your vehicles, Grand River Signs can help you find the right fit for your business.

Monument signs, channel letters, storefront signs, and building signs built for visibility at the street and on the property.

Lobby signs, ADA signs, wayfinding, and wall graphics for offices, medical buildings, and retail spaces.

Electronic message centers and LED displays for businesses that want to update messaging on the fly.

Full and partial wraps, lettering, and graphics that turn trucks, vans, and trailers into moving signs.

Portable backdrops, banners, and booth displays for expos, events, and conferences around the region.

Monument signs give businesses, developments, and organizations a strong presence at the entrance to their property.

Individual illuminated letters mounted to your building for a clean, professional storefront look day and night.

Storefront sign packages that combine building signs, window graphics, and entrance identification.

Large exterior wall signs and mounted logos that identify your building from the road and the parking lot.

Programmable electronic message centers that let you update promotions, hours, and notices anytime.

Dimensional lobby signs that greet visitors and reinforce your brand the moment they walk in the door.
Take a look at some of the signs Grand River Signs has created for businesses throughout the area.

A stone monument structure built around a full-color electronic message center for event promotion and golf course announcements.

A custom backlit lobby sign with layered dimensional lettering built for the company's corporate headquarters.

Illuminated face-lit channel letters built for year-round outdoor use on a modern commercial storefront.

A full retail rollout with building channel letters on the exterior and coordinated dimensional wall signs inside the store.

A natural stacked stone entrance monument built for a durable, clean look at a neighborhood entrance.

A freestanding monument with a full-color digital display used for property listings and community notices.
Tips, ideas, and practical guidance for planning commercial signs in Grand Rapids and West Michigan.

Compare LED signs and traditional signs to find the best option for your Michigan business.

Learn what affects the cost of custom business signs in Michigan before you invest.

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We work with businesses in Grand Rapids and throughout West Michigan, so we understand the types of signs local companies use every day.
Every property and business is different. We help you compare sign styles, materials, sizes, and options based on what you are trying to accomplish.
A sign project has a lot of moving parts. We keep the process straightforward and make sure you know what comes next.
Work with one local partner instead of sorting out separate vendors. We help you move from the first conversation to a finished sign.
Tell us what you need, where the sign is going, and what you are hoping to accomplish.
We will talk through the sign types and options that make sense for the project.
Once the direction is clear, we will work through the details needed to move the project forward.
We carry the project through to a finished, installed sign and make sure the details are handled.
Grand River Signs works with businesses in Grand Rapids and communities throughout West Michigan. If you have a sign project in the area, tell us what you are working on and we can let you know how we can help.
We serve businesses across the region. Not sure if we cover your location? Send us your project details and we will let you know.
Want to talk through your project before sending in details?
Let's Talk About Your ProjectTell us what you are working on. You can request a free estimate or set up a time to talk through the project with our team.